Big Data

Author: Viktor Mayer-Schonberger
Edition: 1
Binding: Hardcover
ISBN: 0544002695
Publisher: Eamon Dolan/Houghton Mifflin Harcourt

Big Data: A Revolution That Will Transform How We Live, Work, and Think

A revelatory exploration of the hottest trend in technology and the dramatic impact it will have on the economy, science, and society at large.
Unique prospective on the big data analytics phenomenon for both business and IT professionalsThe availability of Big Data, low-cost commodity hardware and new information management and analytics software has produced a unique moment in the history of business. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. These capabilities are neither theoretical nor trivial. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue and profitability.The Age of Big Data is here, and these are truly revolutionary times. This timely book looks at cutting-edge companies supporting an exciting new generation of business analytics.Learn more about the trends in big data and how they are impacting the business world (Risk, Marketing, Healthcare, Financial Services, etc.)Explains this new technology and how companies can use them effectively to gather the data that they need and glean critical insightsExplores relevant topics such as data privacy, data visualization, unstructured data, crowd sourcing data scientists, cloud computing for big data, and much more.
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